Post Archive
Add Fresh Fruit Portal to Google
Sensory and nutritional POS messages most persuasive, study finds
Recent research by the U.S. Hass Avocado Board set out to determine which point-of-sale message was most likely to influence shoppers.
September 01 , 2016
South Africa: We need more women in agriculture, says DAFF award winner
The winner of South Africa's Female Entrepreneur 2016 award says part of her secret is getting up early in the morning and working with passion.
September 01 , 2016
Chilean fruit industry hopeful for Vietnamese market reopening
Chilean officials have shown a Vietnamese delegation the processes in place that effectively stamped out recent fruit fly outbreaks.
September 01 , 2016
Driscoll's rolls out global berry rebranding campaign
Driscoll’s may be a household name in berries but the company is now going one step further in its branding, tapping into the positive emotional bonds consumers feel with soft fruit.
August 31 , 2016
NZ: Zespri sales up 22% in 2015-16
The Zespri board announced record sales and grower returns for 2015-16 during the company's AGM today.
August 31 , 2016
Opinion: Make the most of your trade shows
Marketing expert Bev Oster discusses the dos and don'ts and musts for finding the best opportunities at trade shows.
August 31 , 2016
U.S.: Michigan set for record apple crop amid high-density planting focus
Michigan's apple growers are being encouraged to plan now for future advances in harvesting robotics, which one expert says could come 'sooner rather than later'.
August 31 , 2016
State of the Market - Week 34, 2016
The first prices of Chilean Hass avocados were registered in the European market in week 34.
August 31 , 2016
EU mango market recovers after excess volumes
Although mango shipments from Brazil may be down for now, one Dutch importer says that may change in the future as more growers plant the Palmer variety.
August 31 , 2016
Japan grants access to Australian melons, pumpkins
Australian growers are upbeat, especially as Japan imports around 100,000MT of pumpkins each year.
August 30 , 2016
