Advertorials
Macfrut 2026: The global fruit and vegetable sector meets in Rimini
The 43rd edition of Macfrut is bringing together operators, buyers and stakeholders from all around the world.
April 21 , 2026
Cherries, reimagined: How consumer-first innovation is shaping the category's next chapter
The company is partnering up with ag-biotech firm Pairwise to create the answer to a seemingly simple question: What will consumers love?
April 20 , 2026
Exp. Group tasks Richard Armata for expanded fruit initiative
Pioneering distributor Exp. Group steps into 2026 with strategic expansion of a Fruit Department, spearheaded by a new hire.
March 23 , 2026
Sun World’s 50-year legacy (and what’s next)
The company's 50th anniversary shows us how innovative breeding, branding, and collaboration will drive what’s next in the produce industry.
March 16 , 2026
The best innovations in eco-friendly materials for fresh produce
Consumers' preference for sustainable practices is driving retailers and producers to seek reliable, eco-friendly packaging alternatives for fresh produce.
March 04 , 2026
EPA grants full registration to Lytone USA’s AnsiP-Sticker F
Lytone USA proudly announced today that the U.S. Environmental Protection Agency (EPA) has granted full registration under the Federal Insecticide, Fungicide, and Rodenticide Act (FIFRA) for AnsiP-Sticker F, a 1-methylcyclopropene (1-MCP) sticker formulation designed to extend freshness and reduce post-harvest losses of produce.
February 05 , 2026
Maxtend: Controlled-atmosphere tech innovation secures fresh fruit quality on South America's export routes
Maxtend has become a key controlled-atmosphere solution for exporters in South America and around the world
December 18 , 2025
Sun World's expert guide on how to lead innovation in the fruit industry
For nearly half a century, the company has pioneered breakthroughs in the produce industry, setting standards for quality and consumer excitement worldwide.
November 17 , 2025
How Fresh From Florida's digital strategy boosts local produce sales and consumer loyalty
Through a comprehensive marketing strategy that blends retail partnerships, advertising campaigns, and export promotion, the program has become a vital bridge between Florida’s farms and the global marketplace.
November 12 , 2025
Much more than a side dish: EarthFresh revolutionizes the market with its Butter Potato Program
The company is introducing a range of butter-rich potatoes bred to perform. From chefs and retailers, to everyday cooks, the feedback on these creamy spuds has been overwhelmingly positive.
October 16 , 2025



