Industry Announcements
US tart cherry industry unveils 'True Tart' label to strengthen global market position
The certification comes as an industry effort to protect the category’s identity as it gains popularity.
February 25 , 2026
It's official: US Customs and Border Protection is no longer collecting IEEPA tariffs
The agency ceased charging the levy on Tuesday, February 24, at 12:00 AM EST, affecting goods entering the US for consumption or withdrawn from warehouse storage.
February 24 , 2026
The Giumarra Companies strengthens senior leadership with two new appointments
February 23 , 2026
Citrus falls in love again: ONIX brims with color, discovery, and shelf impact
The award-winning super natural blood orange returns for its third season in select markets across Europe.
February 23 , 2026
Freshfel introduces unified environmental guidelines for the fruit and vegetable sector
The report provides a clear roadmap for measuring the sustainability impact of produce and aligns with EU sustainability goals.
February 23 , 2026
Sun Belle rolls out new premium blackberry label
Backed by proprietary breeding and vertical integration, the new label targets consistent sweetness and shelf life through peak spring supply.
February 20 , 2026
VentureFruit strengthens North American footprint through new strategic berry partnership
The plant genetics company joined California Giant Farms to introduce its premium varieties to the region this year.
February 20 , 2026
Fresh Del Monte reports solid 2025 growth following strategic portfolio reshaping
Net sales remained steady, while gross profit jumped 11 percent driven by higher per-unit selling prices in the fresh and value-added products and banana business segments.
February 19 , 2026
Zespri kiwifruit sales soar 46 percent, leading the fastest-growing fruit category
The company attributed part of this success to its expanded retail network and continued marketing efforts featuring the KiwiBrothers.
February 19 , 2026
Washington State Fruit Commission appoints Eric Patrick as new president
February 19 , 2026



