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From dessert to daily treat: Key reasons why pineapples are now a top fruit choice

According to the survey, pineapples have gone from dessert favorite to daily delight, with 31 percent of respondents citing treating themselves as the main reason to eat the tropical fruit.
December 19 , 2025

The Mean Sixteen: Report urges action on ag biosecurity

Farm Journal Foundation flags citrus greening, codling moth, and lettuce virus among the top United States threats.
December 19 , 2025

Buying fresh just got easier: Taylor Farms launches one-tap shopping on TikTok with Instacart

The company is leveraging the new advertising solution, enabled by the social media platform's collaboration with the e-grocer. The initiative aims to redefine how consumers discover and shop for fresh, healthy foods. 
December 19 , 2025

Mission Produce appoints John Pawlowski CEO as Co-Founder Steve Barnard transitions to Executive Chairman

December 18 , 2025

Westfalia Fruit Peru’s sustainable model: Quality, tech, and alliances drive global avocado export success

The company has strategically expanded its portfolio to include categories such as mangos, mandarins, and blueberries. However, its original premise has remained intact: avocado is the core of the business.
December 18 , 2025

Agronometrics in Charts: Super Bowl brings massive US avocado consumption amid tariff threats

From trade policy to drought, multiple pressures surround the avocado supply chain heading into the big game. Still, Mexico remains the backbone of US avocado imports, keeping the guac flowing.
December 18 , 2025

Hass avocado prices hit multi-year low in the US as Rabobank forecasts ample 2026 fruit supply

The Dutch bank latest projects a shipping-price increase for Navel oranges and some apple varieties, but a multi-year low for Hass avocados in the US.
December 18 , 2025

Maxtend: Controlled-atmosphere tech innovation secures fresh fruit quality on South America's export routes

Maxtend has become a key controlled-atmosphere solution for exporters in South America and around the world
December 18 , 2025

Klasmann-Deilmann presents proven solutions for climate-smart horticulture 

December 17 , 2025

USA Pears take New York City by storm to celebrate World Pear Day 

Featuring a colorful array of pear varietals, the campaign brought together animated digital billboards, bus displays, influencer partnerships, and social content to inspire consumption of fresh pears. 
December 17 , 2025