Windset Farms brings refreshed snacking to IFPA

Windset Farms, a longtime leader in greenhouse-grown produce, is giving its snacking tomato lineup a flavor-refreshed look this fall. 

The update is grounded in consumer research the company carried out with shoppers and retail partners. Two things stood out: product visibility and flavor profiles. The firm built its new packaging around both, showcasing the product clearly while giving each a tagline that reflects the premium flavor inside. 

Windset Farms' winning lineup at IFPA

GUSTO Grape Tomatoes bring a sweeter flavor profile with easy, everyday snackability — Snack Easy. Flavor Full. SYMPHONY Medley Tomatoes offer a colorful mix of shapes and flavors for shoppers who like variety — Big Mix. Explore Every Flavor. CAMEO Cherry Tomatoes lean into sweetness with a juicy, snackable bite — Little Bites. Sweet Pop.

The refreshed packaging keeps the firm's art-and-music-inspired brand while giving each variety its own identity, building on a lineup that's already earned recognition for its branding and its flavor over 30 years in the category.

“Windset grows premium, greenhouse-grown vegetables for customers across North America and international markets. Our branding reflects that commitment. We wanted to give shoppers a better sense of what they can expect from the product—while still creating strong, eye-catching shelf appeal.” — Ryan Cherry, Vice President of Sales and Marketing

The refreshed lineup begins rolling out this fall. See it up close at the IFPA Global Produce & Floral Show, October 14–16, 2026, in Orlando, Florida, at Windset's booth, No. 1552.

*All images courtesy of Windset Farms. 

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