U.S.: Wish Farms expands Michigan blueberry program

U.S.: Wish Farms expands Michigan blueberry program

U.S. berry company Wish Farms has expanded its relationship with Michigan grower, Leduc Blueberries, and is now expecting a 30% volume boost from the state this season.

"This five-year agreement is fantastic because we are now completely aligned," said Teddy Koukoulis, director of blueberry operations.

"This deal speaks to our team’s continuing effort to work with exceptional grower-packers that adhere to our rigorous food safety standards, quality guidelines and core values."

The Michigan season kicked off this July and will last through mid-September. Coming off record highs, more moderate temperatures are expected in the region this summer. The company's volume is projected to reach 2 million pounds, and Koukoulis is optimistic that number could flourish to 3 million over the next five years.

ā€œWe anticipate great blueberry growing weather for the region this season. The Duke, Blue Crop and Elliots varieties all look and taste excellent,ā€ said Koukoulis.

The Leduc family has been growing blueberries in Paw Paw, MI since 1955. When Roger and Jackie Leduc started their 20-acre farm, they had no idea it would blossom into the 400-acre operation it is today, complete with a popular retail store.

Their son, Joe, who is now the owner-operator, said: "We are excited to market 100% of our crop with Wish Farms. The fact that they are also a family-operated business is just icing on the cake for us."

Wish Farms, founded in 1922 and third-generation owned, is a year-round supplier of strawberries, blueberries, blackberries and raspberries, growing both conventional and organic

www.freshfruitportal.com

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