Opinion | What they don’t tell you about big agricultural trade shows (but we all secretly know)

Annelle Whyte, Senior Brand & Marketing Advisor at Komet Irrigation and a survivor of *many* trade shows, argues the human connection in these events will never be replaced by glossy brochures.

January 22 , 2026

Walnut industry joins specialty crop push for near-term farm support

The sector is aligning with a broad agricultural coalition saying rising costs and weak pricing have left many farms financially exposed.

January 21 , 2026

Florida growers launch antidumping petition against winter Mexican strawberry imports

Strawberry Growers for Fair Trade argues that low-priced Mexican fruit undercuts the US market.

January 21 , 2026

Avocado growers see signs of recovery as Florida’s beetle-driven Laurel Wilt recedes

Thanks to mitigation practices and the natural decline of the fungus, Laurel Wilt losses have slowed dramatically in the past two years.

January 21 , 2026

Zespri’s 5-year outlook targets 10 percent kiwifruit volume growth by 2030

Growing profits brought by the company’s SunGold variety are expected to support the further development and market expansion of the newly added RubyRed category.

January 21 , 2026

South African table grape season stays the course with 32.4M cartons exported and no projection updates

Right at the midpoint of the current campaign, the country reports clockwork-like production, with shipments halfway through the initial estimated volumes.

January 20 , 2026

Agronometrics in Charts: Mexico poised for record avocado season in 2025–26

No longer just a seasonal treat, this year’s crop provides a complementary supply window from Michoacán and Jalisco to ensure a steady stream of fruit year-round.

January 20 , 2026

Farming and agriculture finance bear fruit: US ag tops $62B as global market grows

Access to capital is seeding the next generation of farming. The shift toward sustainable and precision agriculture is pushing producers to seek long-term financing solutions.

January 20 , 2026

US avocado imports surge as China stays light

Origin and destination strategies are diverging in January, with uneven early-season flows shaped by pricing and size mix.

January 20 , 2026

South Africa’s Valencia citrus industry quashes oversupply fears with PP-grade fruit and juice sales

According to Citrus Growers Association CEO Boitshoko Ntshabele, original Valencia orange estimates were surpassed as growers in regions like Limpopo River and Letsitele reported higher yields and earlier maturity.

January 20 , 2026