Whole or cut?: National Watermelon Promotion Board on the vital adjustment to drive returns

The organization shares insights to sustain sales beyond peak summer months.

April 02 , 2026

Frieda’s banks on Ecuadorian supply as dragon fruit demand climbs

The Los Angeles-based firm is focusing on shopper education and brand trust to drive repeat purchases and category expansion.

April 02 , 2026

Middle East conflict strains costs and global agricultural supply chains, Rabobank warns

Iran’s closure of the Strait of Hormuz has driven up prices for oil, gas, and refined fuels, translating into higher production, transportation, and logistics prices globally.

April 02 , 2026

Family Tree Farms promotes Coleman Hammond to Director of US Grower Services 

April 01 , 2026

Marlene celebrates art and inspiration in its new campaign, “I’m the fruit of your creativity”

April 01 , 2026

Kissabel continues to grow: success in Europe and a new season underway in the Southern Hemisphere 

Sales and consumer communications activities are already underway in Australia, Chile and Argentina, making strides in developing commercial volumes.

April 01 , 2026

Research shows New Zealand cherries’ strong potential in the Vietnamese market

Consumers in the Asian market are becoming more selective, prioritizing food safety, product consistency, and traceability.

April 01 , 2026

Enza Zaden kicks off Chilean operation

The Dutch seed company advocates for a long-term perspective, focusing on genetic innovation to contribute to the agricultural industry.

April 01 , 2026

Syngenta Group posts steady sales for 2025, totaling $28.4B 

The company labeled the results as robust and evidence of “significant operational resilience.” 

April 01 , 2026

Preserving native pollinators can boost fruit yields, Chilean research says

Fields surrounded by natural habitats produce higher-quality fruit, the investigation suggests.

April 01 , 2026