Opinion
Opinion: produce variety drives reduced sales and shrink
Growers, suppliers and retailers need to collaborate to drive up sales with carefully chosen produce.
March 06 , 2012
The Packaging Pitch: when stickers miss the point
Marketing expert Lisa Cork looks at stickers that fail to educate consumers about product benefits.
March 01 , 2012
Opinion: agricultural insurance should not be mandatory
Argentine agriculture consultant Arturo Navarro talks insurance and what is needed to supply with predictability.
February 28 , 2012
Opinion: Fruit Logistica a taste of what's in store for international markets
BerryBroad Juanita Gaglio gives a wrap of her experience of Fruit Logistica and some interesting discoveries.
February 24 , 2012
The Hass-Horn: Peru's avocados set to take U.S. by storm
The future looks bright for Peruvian avocados as long as exporters make informed judgments.
February 16 , 2012
Opinion: retailers need to get their act together with marketing messages
Golden Sun Marketing owner Don Goodwin discusses some disturbing trends in the fresh produce retail space.
February 13 , 2012
Opinion: the food industry paradox between the U.S. and Peru
Peruvian Agri Institute president Mario Salazar discusses obesity, food waste and inspiration from Trader Joe's.
February 09 , 2012
Opinion: the emerging tool of water footprinting for agricultural performance
Landcare Research advisor Anthony Hume discusses the importance of water footprinting in horticultural supply chains, using New Zealand's kiwifruit industry as an example.
February 07 , 2012
The Packaging Pitch: does sticker size matter?
Packaging expert Lisa Cork highlights ways marketers can harness sticker space to send powerful messages.
February 02 , 2012
Opinion: SA's growing apple export opportunities in Africa
Hortgro's Mariette Kotzé explains why apple exports in the African continent have jumped so significantly.
January 31 , 2012