White House celebrates end of Tomato Suspension Agreement with U.S. growers

In a press release, the Trump administration labeled the initiative "a game changer for American farmers," and compiled a series of testimonies from grocers, growers, and consumers.

July 22 , 2025

USDA allocates $675.9M to Florida farmers for hurricane disaster relief

The grant is part of the $30 billion disaster assistance relief effort authorized by the American Relief Act and will cover infrastructure, citrus, timber, and direct market losses.

July 21 , 2025

California Citrus Mutual CEO: "Average pricing simply does not work for California producers"

In the face of trade disruptions and market shifts, California Citrus Mutual CEO and President Casey Creamer says the sector will continue to adapt to premium market varieties that “can't be grown elsewhere in the world the way that we grow them here.”

July 21 , 2025

Brazil produce sector urges talks as US tariff threatens fruit sector

Brazil’s fruit industry is urging U.S. officials to postpone a proposed 50% tariff, warning it could devastate mango and grape growers ahead of harvest.

July 18 , 2025

IFPA launches major health campaign: 'You can’t make America healthy again without fruits and vegetables'

IFPA's MAHA campaign spotlights fruits and vegetables as nature’s original prescription for better health, lower healthcare costs and longer lives.

July 17 , 2025

‘One of the few disruptors’: Wonderful Citrus continues to bet big on seedless lemons

Despite a tough citrus season with high supply and price volatility in the lemon category, Wonderful Citrus saw stable mandarin returns and continues to bank on seedless lemons.

July 16 , 2025

U.S. imposes 17% tariff on fresh tomatoes from Mexico

The move, announced July 14 by the Department of Commerce, ends a 2019 pact that had suspended tariffs in exchange for price controls and compliance measures.

July 15 , 2025

Trump targets Mexico, EU with tariffs of 30% starting August 1

The latest tariff measures follow a week in which Trump issued letters to over 20 trade partners, proposing tariffs between 20% and 40%.

July 14 , 2025

Tariff puts Brazil’s orange juice industry ‘at risk,’ exporters warn

Brazilian fruit and juice exporters say a 50% U.S. tariff could disrupt the country's citrus industry and harm consumers on both sides.

July 11 , 2025

Trump widens tariff threat to seven more nations, sets August 1 deadline

July 10 , 2025