To the US and beyond: RIOblanco diversifies its market strategy to break into Asia, Mexico, and Brazil

Slow and steady, the company started the 2025-26 season with low volumes destined for high-paying US customers. But the producer is also being cautious, aiming for a diversified market strategy for the upcoming years. 

December 24 , 2025

Ag-tech innovator BioPollen expands liquid pollination system across the Americas

From drones to helicopters, new delivery methods are changing how pollen reaches the orchard. The approach aims to give growers more control over pollination when nature does not cooperate.

December 23 , 2025

California pear producers seek USTR trade relief against surge of cheap Argentine imports

Argentine fresh pear exports to the US have increased by 125 percent since 2016, competing directly with local varieties such as Bartlett and Bosc, particularly in the early season.

December 22 , 2025

Climate change forces Chile's cherry industry to rethink how it grows its star crop

Insufficient cold hours have abated the crop's productive potential. An AI model and the development of weather-resistant varieties could be the key to protect the country's #1 fruit export.

December 22 , 2025

USDA-funded studies put prunes in the osteoporosis spotlight

New trials are examining whether small daily servings can help women preserve bone density during the years when loss accelerates most.

December 19 , 2025

Westfalia Fruit Peru’s sustainable model: Quality, tech, and alliances drive global avocado export success

The company has strategically expanded its portfolio to include categories such as mangos, mandarins, and blueberries. However, its original premise has remained intact: avocado is the core of the business.

December 18 , 2025

US strawberry prices soar 33 percent as California rain disrupts December supply

This holiday season, strawberry lovers across the US are facing higher prices and fewer berries on store shelves as relentless winter rains disrupted the California harvest.

December 17 , 2025

USMCA review: Washington raspberry growers testify on damage from Mexico's low-cost imports

The Washington Red Raspberry Commission appeared at the US Trade Representative’s office to detail the dramatic effects of rampant Mexican competition on the state’s industry.

December 16 , 2025

Why branded grapes are winning in Europe: Sun World's AUTUMNCRISP strategy delivers massive sales growth

Sun World says naming the brand is helping retailers lift sales, and AUTUMNCRISP’s Denmark debut shows just how branding can reshape a traditionally generic category.

December 15 , 2025

California table grape harvest ends with critical drop in cold storage inventory

Between weeks 46 and 48, the USDA reported a dramatic fall in cold storage stock compared to last year. A green variety shortage might be on the horizon, but the industry calls for calm as late cultivars are still at the packing house.

December 12 , 2025