From Bolivia to the US: How a Florida farm is betting on achacha as consumers' (and growers') next sweet deal

In the Sunshine State, Bass Regenerative Farms is rethinking what it means to be a modern producer in a changing climate.

July 14 , 2026

US imports to hit all-time record levels in July 

Frontloaded cargo is hitting American shores ahead of new Section 301 tariffs expected to be announced as early as the first half of August.

July 13 , 2026

Branded grapes are rewriting the rules of produce demand

Sun World's table grape innovation is proving that when the whole supply chain aligns around consumer experience, fresh produce earns a permanent place on the shopping list.

July 13 , 2026

Chile asks USTR to exempt its fresh fruit imports from Section 301 tariffs 

In a public hearing in Washington, D.C., the trade association Frutas de Chile argued that a new tax would not boost local production and would reduce supply in the country.

July 13 , 2026

WAO: Avocado growth in Europe hinges on a better understanding of the consumer

According to the organization, there’s no single strategy for the entire region, and treating the continent as a unified, homogeneous market is a mistake.

July 13 , 2026

Chiquita readies 11 million-box export season following Bocas del Toro restart

The multinational produce company is reactivating its Panama hub to restore economic growth.

July 13 , 2026

US citrus final 2026 season forecast is up, showing sector resilience 

Following a challenging campaign, Florida appears to have bounced back, with the USDA projecting volume growth across most categories, including oranges, grapefruits, mandarins, and tangerines. 

July 10 , 2026

Michigan asparagus wraps successful 2026 season betting on digital-first approach to boost consumer demand

The sector executed an integrated marketing campaign that included retail promotions, influencer partnerships, and digital advertising.

July 10 , 2026

SanLucar acquires stake in Twin River Berries, expanding North American and Asian footprint

The companies said they shared the passion for quality, responsible agriculture, and year-round premium fruit availability. 

July 10 , 2026

Trombolotto lemons: An historic Italian legacy ready to be squeezed

In recent years, Sermoneta has actively positioned this beloved fruit at the heart of its culture and identity, with local restaurants and chefs helping to amplify the story of this specialty.

July 10 , 2026