Walmart is now providing a new service meant to benefit customers on public assistance - the ability to pay for online grocery orders using SNAP (Supplemental Nutrition Assistance Program) benefits, formerly referred to as food stamps.
The major retailer has been working to address the needs of low-income shoppers for some time, says TechCrunch.
It first trialed this payment initiative in the fall of 2017, with a small test at one store in the Houston market and four more in Boise.
Today, however, Walmart says SNAP is accepted for online grocery orders at all of the company’s 2,500-plus pickup locations.
It elaborates that, for SNAP customers, the process of placing an online order is as simple as it is for those paying with a debit or credit card.
They enter their ZIP codes on the Walmart Grocery website to select their local store, then shop for groceries online by adding items to their cart. At checkout, they select a pickup time and choose “EBT card” as their payment option.
When they arrive at the store, they can park in the customer spaces marked for Grocery Pickup orders and give their EBT benefit card to the store associate who brings their order to the car.
The major corporation, along with other retailers, has argued that online shopping should not be considered a luxury, notes TechCrunch.
The publication adds that low-income shoppers can often save money by going online where there can be better deals available than at local stores.
In addition, being able to shop online can be a huge time saver for those working multiple jobs to make ends meet.
Walmart says it’s planning to accept the SNAP payment option at over 3,100 Walmart stores by the end of the year.